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The Denim Guide

New Tecovas denim — recrafted to be better than ever.

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Three denim jackets in different shades of blue are hanging side by side, with visible pockets and stitching details.

A Higher Standard

We’re always chasing a better way — raising our standards is something we take pride in. That’s why we partnered with industry-best denim experts to source the highest quality materials, refine fit in all the right places, and elevate craftsmanship across the board.

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Slim Straight

A slightly higher waist and tailored fit through the hip and thigh — engineered to look great with or without boots.

Modern Bootcut

A traditional Western silhouette with more room through the thigh and a wider leg from the knee down.

A branding iron is about to press onto the brown leather patch labeled "Tecovas" on the waistband of light blue denim jeans.

Customize Your Denim

Stop by any Tecovas location to get your leather trim specially branded.

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Iconic Pearl Snaps

Made with our softest fabric yet for an ultra-comfortable, lived-in feel.

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Close-up of a black denim shirt showing buttons and two chest pockets with flaps.