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Our story begins with a simple desire for handmade, high-quality boots that don’t break the bank.

We love great cowboy boots. But we were tired of the usual ways to buy them: $500 to $1,000+ price tags, overwhelming store experiences, and lack of trustworthy online shopping options.

We spent months researching and traveling the world before figuring out that it was possible to make the boots we wanted to wear – at prices everyone would want to wear them. The idea for Tecovas was born.

Our Founder, Paul
Tecovas Founder
Our Founder, Paul

Our founder, Paul, quit his job and drained his savings account to create a brand focused on what we believe matters most: high quality, comfortable products, with honest pricing and an unbeatable customer experience.

Top-quality materials
Honest Prices
Incredible Customer Experience

By selling our boots directly to you and primarily online, we’re saving you from paying unnecessary markups and costs associated with the traditional brick-and-mortar retail model. Wholesale-level prices, every day.

Timeless
Styles
Top-Quality
Materials
Handmade
by Artisans
Top Quality Boots
Tecovas' Pricing
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Competitor Pricing
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Retailer Mark-up

By selling our boots directly to you and primarily online, we’re saving you from paying unnecessary markups and costs associated with the traditional brick-and-mortar retail model. Wholesale-level prices, every day.

Our Process

Our boots are made by hand in León, Mexico alongside the most respected brands in the industry. Watch the incredible handmade bootmaking process in action.

Our boots are made by hand in León, Mexico alongside the most respected brands in the industry. Watch the incredible handmade bootmaking process in action.

How They're Made

It takes an entire team of artisans over 200 steps to make a single boot by hand. See a handful of the steps required to make a Tecovas boot below.

World-Class Bootmaker

We partner with a third-generation, world-class western boot maker.

Top-Quality Leather

Supple, custom-developed leathers are cut into signature Tecovas shapes

Hand-Laid Cording

Subtle western design, laid by hand before stitching

Hand-Stitched Quarters

The shaft quarters, vamp, and counter are sewn together by hand

Custom Lasts

Signature Tecovas molds are built to true U.S. shoe sizes

Goodyear Welt

All Tecovas boots are hand-stitched using 3/4 Goodyear Welt construction, a 150-year old process

Corkbed Lining

Cork is spread between the insole and outsole for a comfortable bed that molds to feet over time

Lemonwood Pegs

In traditional western fashion, the midsole is secured with hand-hammered lemonwood pegs

Stacked Leather Heels

The stacked leather heels are shaped by hand before securing to the fully-built boot

Painting

The 100% leather outsole and stacked leather heels are hand-painted in beautiful colors

Inspection

Painstaking inspections are completed for every boot before approving for sale

The most comfortable, high-quality, and honestly-priced cowboy boots on the market.

Quality

Simply put, our boots are twice the quality of similarly-priced boots and half the price of similar top-quality boots. How? We cut out the retailer markups!

Handmade

Each pair of Tecovas boots is crafted in over 200 handmade steps. It’s not the easiest or cheapest method, but we’re committed to classic construction techniques that stand the test of time.

Classic Styles

We favor simple, timeless designs that never go out of style. Our aim is to make boots that are as in style today as they will be 30 years from now.

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