What started as a daydream from our founder, Paul Hedrick, has become the definitive direct-to-consumer western brand built on quality products and incredible service. We continue to earn the respect of the industry and the praises of cowboy boot enthusiasts far and wide.
Shop by Collection
Finding the right pair of boots is a bit like finding yourself. The right pair will have you standing in comfort and confidence no matter where you’re headed. You won’t just look taller, you’ll feel taller, too. Let’s jump right in and find your new favorite boots.
Shop Western Goods
Our western goods honor traditions, not trends. Quality, comfort, and value are our guideposts. And we believe that you shouldn’t have to pay a premium to enjoy premium products and service. That’s why we only sell directly to you with no middleman markup.
To wear Tecovas is to know that quality runs through every material, stitch, and seam. It’s knowing that fashion is fleeting but style is confidence that will carry you every day. We’re going to continue to explore new ways to have you walk taller in comfort and with confidence.
For Your Next Frontier
Hot off the press
"They continue to take the boot industry by its horns."
"Easy to wear, built right, and priced to try."
"A cowboy boot for everywhere and everyone."
We’ll always shoot you straight.
When you buy anything from Tecovas, if you aren’t happy, we’re not done, and we mean it. In fact, we even have a name for it: The Square Deal. We stand by everything you stand in. We have high standards for quality, comfort, fit, and style. We’re stubborn about value so we only sell directly to you with no middleman. Finally, we’re Texan on service because for us, business is always personal. Deal?
We promise quality, comfort, fit and style.
We stand by everything we make.
We're Texan on service.
Free shipping, returns, and exchanges.
"Items arrived in a timely manner, but more importantly, the boots fit and look perfect. I should've pulled the trigger on a pair of these years ago. Will buy again!"Shop The Cartwright
"These are the best boots that I have ever worn. A minimalistic design and instant comfort make these boots a winner. These won't be my last pair of Tecovas. 100% Awesome."Shop The Duke
"Just a superb leather duffle. I get compliments and questions where I got it. I let them take a picture of the name and tell them to go online. They can’t believe the price!!"Shop the Large Duffle
"These boots were incredibly beautiful and comfortable and required no breaking in. I wore them for 13 hours the first day I had them without any discomfort at all. One of the best purchases I have ever made."Shop The Jessie
"Beautiful and comfortable! Bought these Black Lizard boots for my wedding. Had a custom tux fit for them. Looks awesome! Second pair of Tecovas, will ͏bu͏y another! God bless Texas!"Shop The Nolan
"The boots are great style and quality, and sizing was spot-on! The entire transaction was smooth and the shipping was free and fast! I like the idea of including a free shipping label for returns, which gave me the confidence to buy online."Shop The Shane
"I bought this belt as a gift for my husband and I absolutely loved it. The quality and look of the belt is amazing. I would also like to add that Tecovas shipping and return service is easy and efficient."Shop the Calfskin Belt
"Love them. So comfortable right from the start. Very good quality. Great customer service also. First pair I ordered was a little big. Returned them for smaller size. Was very fast with the exchange."Shop The Penny
It must have been hard, if not impossible, for Josh Eilers to imagine that he would become a cattle rancher. After all, he’s just spent the better part of his adult life either in combat or training for combat with the elite Army Rangers.Read more
One day at a party, Charles Perry, a filmmaker friend of mine, told me about a documentary he was working on about black cowboys. I didn't know anything about that culture, so he invited me to go with him to a rodeo in Okmulgee, Oklahoma.Read more
When Grace Askew was in her 20’s she was exploring her identity vicariously through the “rough n tumble” lifestyle of her songwriting heroes - Blaze Foley, Guy Clark, Townes Van Zandt, and Tom Waits. That’s no easy group to keep pace with. Today, she’s a wife and mother and has almost 3 years of sobriety under her belt. The best part, she never had to hit a rock bottom to get there.Read more